More About What You Will Be "Pre-Selling"
An article or "guide" about Practicing Tips for New Guitar Players, is going to funnel readers to the online lesson section of the website, for guitar:
This is the main page, and the particular product review page (Guitar Tricks):
Articles about other instruments will lead readers to the designated music lesson sales page for that instrument.
So all your writing is funnelling readers to learn more about either Online Lessons, or a particular product. That is the goal of the website at this moment.
The other "goal" is to have them opt-in and download a Free Guide. There are currently 3 guides available and showcased on the homepage.
If it's a particular musical instrument / software review, it will link to an online retailer, or a better alternative.
Chord Buddy Review
An in-depth review may recommend learning more about the particular product on a retailer website like Amazon, BUT it will also pre-sell online guitar lessons.
If someone is researching a review of the Chord Buddy, they want to learn guitar, thus we funnel readers to the online lesson section.
Another example, the "Top 10 Trumpets for Pure Beginners". This review will link to online retailers who sell trumpets.
So many of the articles / keywords that you will be writing, will all have a PRODUCT that we're "pre-selling" in mind (lessons, software, equipment).
There won't be as many "generic" articles such as: "Top 10 Guitar Players of the Last Decade".
Visit this website: http://artistworks.com/
Any of the music lessons they offer can be written about. I know I have mentioned guitar a lot, however we want to expand beyond the guitar and offer articles on a variety of instruments eventually.